Converto Digital

Our Brand Story

About Converto Digital | Digital Transformation Consultants in Macau

We started by understanding how SMEs in Hong Kong, Macau and Taiwan do business, then creating tailored marketing plans, running ads and refining them based on results. Today, we guide you through digital transformation and marketing planning, automate time-consuming daily operations, and work alongside you to grow your business.

Our Story How It Began

Converto Digital was founded in 2017. As businesses at home and abroad embraced digital technology, our founder Rex saw countless local business owners caught up in day-to-day operations, with little time to explore how digital tools could help them grow.

We initially focused on building our clients' online visibility, managing Facebook and Instagram communities and advertising, and developing clear sales funnels and marketing strategies. Step by step, we also helped brands adopt marketing automation, CRM and customer service tools, turning digital transformation into a practical plan for growth.

The Converto Digital team at work

Our Journey

  1. 2017–2018

    From Digital Consultants to Hands-on Practitioners

    In our early days, we helped SMEs plan their online marketing strategies and content. From brand positioning and social media management to advertising, we steadily built our team's practical experience.

  2. 2019–2023

    Driving Transformation with E-Sales

    We developed and operated the e-sales platform, helping numerous retail brands move into online sales and collectively generate over MOP 100 million in annual revenue. We understand every hurdle a business faces when moving from offline to online.

  3. 2023–2024

    Transformation Consultants × Marketing Trainers

    After selling our e-sales platform business, we focused on two core services: hands-on digital transformation support and online marketing strategy execution. We also began working with schools, government departments and businesses to deliver in-house training and practical public courses.

  4. 2024–Present

    Launching Grows

    To help SMEs build their own capabilities, we founded Grows and launched a series of training courses in digital marketing and AI tools, helping businesses improve both operational efficiency and marketing execution.

Our Track Record

We have provided digital marketing and transformation consulting to more than 300 SMEs and brands across education, floristry, baking, crafts and other industries. Through real projects, we have helped businesses achieve:

300%

Increase in marketing conversion efficiency

45%

Average advertising cost savings

300+

SMEs and brands served

With digital tools in place, teams work more efficiently and manage customer relationships more systematically. We have also delivered well-received training sessions on marketing strategy, AI productivity and digital transformation for City University of Macau, the Macau Productivity and Technology Transfer Center, the Macau student federation, Coca-Cola and other organisations.

The Converto Digital team

Who We Are | Your Transformation and Marketing Partner

Since our founding, Converto Digital has been more than a strategy planner: we are a partner working alongside you. Our team brings extensive experience in digital tool implementation and advertising execution. From small workshops to large projects, we support you and help put plans into action.

How We Work | Strategy and Hands-on Support

1

Strategy Consultation

We start by discussing your brand positioning, market and challenges, then develop a tailored marketing and transformation plan.

2

Working Together

Our planning, operations and technical teams coordinate every step, from content design and advertising to CRM implementation and tool configuration.

3

Tracking and Optimising Results

We provide clear reports and analysis, refine our approach based on performance, and build a foundation for sustainable long-term growth.

Local Expertise | A Better Understanding of Your Market

  • ✓

    Deep knowledge of Hong Kong and Macau culture and how local SMEs operate

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    Experience across education, retail, crafts and floristry

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    Broad strategic thinking with local execution: your local partner for transformation

A professional team working with you towards success

Professionalism You Can Measure

Tailored Strategy and Service Planning
for Your Brand

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